Now I'm not afraid to have a pop at the TV ad industry from time to time (something along the lines of "The 30 second Tv Ad spot is dead") but they can still do some really, really cool stuff like the new sony ad. Hands up, hats off, it's a great ad.
But, you might disagree - let me know what you think of it.
Is it only a good ad because is such a cool thing to have done, i.e. a really big stunt? Or genuinely a well thought out creative execution?
Steve
Hey Steve,
I agree great ad, not necessarily only a TV slot. It’s perfect for online, viral, cinema etc.
I believe it’s a well thought out creative execution, as not only does it work multi channel, it’s using the over arching positioning of statement of Sony like.no.other and adapting it to capture the high ground in the race for HD TV market. Sony are setting out their stall for their product being the best for colour. The big stunt re-enforces their big brand values.
Anyway that’s my two cent’s worth!
Mark
Posted by: Mark | October 18, 2006 at 12:51 PM
I think you are not quite right and you should still studying the matter.
Posted by: RamonGustav | August 30, 2010 at 09:44 AM
Do you have ideas which worth millions but you lack the necessary capital to put your idea to test?
Posted by: RamonGustav | September 01, 2010 at 06:38 PM
Have you been turned down by other lenders?
Posted by: Buy_Viagra | September 17, 2010 at 05:59 PM
Have you been turned down by other lenders?
Posted by: Buy_Viagra | September 18, 2010 at 04:07 AM
Have you been turned down by other lenders?
Posted by: Music_master | September 25, 2010 at 11:58 PM
cialis soft generic cialis soft order cialis soft tab description cialis soft tab india cialis soft tablets cialis soft tabs 10 mg cialis soft tabs bestseller cialis soft tabs online cialis soft top cialis softabs cialis softabs generic cialis softtab how works cialis softtabs online
Posted by: Hot_cialis | October 31, 2010 at 12:43 AM
buy cialis buy cialis at a discount buy cialis brand buy cialis by the pill buy cialis canada buy cialis cheap buy cialis cheaper online buy cialis mexico buy cialis omline buy cialis online 20mg buy cialis online site buy cialis online viagra buy cialis pharmacy buy cialis pills generic
Posted by: Hot_cialis | October 31, 2010 at 06:35 AM
cialis soft generic cialis soft order cialis soft tab description cialis soft tab india cialis soft tablets cialis soft tabs 10 mg cialis soft tabs bestseller cialis soft tabs online cialis soft top cialis softabs cialis softabs generic cialis softtab how works cialis softtabs online
Posted by: Hot_cialis | October 31, 2010 at 01:00 PM
cialis soft generic cialis soft order cialis soft tab description cialis soft tab india cialis soft tablets cialis soft tabs 10 mg cialis soft tabs bestseller cialis soft tabs online cialis soft top cialis softabs cialis softabs generic cialis softtab how works cialis softtabs online
Posted by: RX-order | November 20, 2010 at 06:35 PM
Merry Christmas! I wish you a lot of gifts and luck in the new year.
Posted by: Antivirus_man | December 06, 2010 at 10:18 PM
The new year is already knocking at the door, let it will bring only happiness and joy.
Posted by: Antivirus_man | December 07, 2010 at 06:04 AM
The new year is already knocking at the door, let it will bring only happiness and joy.
Posted by: Antivirus_man | December 07, 2010 at 01:33 PM
Merry Christmas! I wish you a lot of gifts and luck in the new year.
Posted by: JOBS_frend | December 26, 2010 at 09:40 PM
I liked your site, you are very interesting to write. Merry Christmas and Happy New Year!
Posted by: JOBS_frend | December 27, 2010 at 05:35 AM
You write well will be waiting for your new publications.
Posted by: JOBS_frend | December 27, 2010 at 01:47 PM
Happy New Year! Happiness and success in 2011.
Posted by: school_dubl | December 30, 2010 at 03:51 AM
Interesting site, always a new topic .. good luck in the new 2011. Happy New Year!
Posted by: Realestate | January 11, 2011 at 12:17 PM
Hi Merry Christmas and Happy New Year, a cool site I like
Posted by: Rental | January 15, 2011 at 06:02 PM
Happy New Year! The author write more I liked it.
Posted by: Rental | January 16, 2011 at 01:14 AM
With the new 2011. Year! Congratulations.
Posted by: Rental | January 16, 2011 at 08:39 AM
With the new 2011. Year! Congratulations.
Posted by: Rental | January 20, 2011 at 07:55 PM
Happy New Year! Happiness and success in 2011.
Posted by: Rental | January 21, 2011 at 03:36 AM
Happy New Year! Happiness and success in 2011.
Posted by: Rental | January 21, 2011 at 11:28 AM
Happy New Year! The author write more I liked it.
Posted by: Hotjobs | January 25, 2011 at 04:43 PM